Will @lacoste buy this Logo? π A few years ago, I created and published this conceptual redesign of the Lacoste logo. I'm proud that it went viral within the design community and was shared by many design pages around the world... The concept is simple: preserve the iconic identity of the brand while subtly integrating the LACOSTE wordmark into the crocodile itself. Clean, minimal, timeless and recognizable with a fresh creative twist. π© Need a logo or a complete brand identity? Feel free to contact me via DM or E mail: info@filandesign.com β οΈ Disclaimer: This is an unofficial conceptual redesign created and published by me a few years ago for creative purposes only. It is not affiliated with, endorsed by, or connected to Lacoste in any way β οΈ #lacoste #fyp #viral #france #usa
@filandesignWatching it in its original place is always the most accurate source.
A multiplier needs two things: a trustworthy publish date and a duration. At least one is missing on this record (on Instagram the publish date is often just the collection time) β so we are not making a multiplier up.
Why this video worked
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- High engagement: 5.2%
Engagement rate 5.2%. Likes plus comments divided by views β it means viewers did more than just watch.
- The title asks a question
The title asks a question. A question pushes viewers to wait for the answer and to comment.
The numbers
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π Growth history
The real view record that builds up as we measure the video again and again.
Only a small share of the videos in our pool have more than one real measurement. This one was measured once (or always at the same value) β rather than drawing a meaningless flat line, we say so.
A free scorecard derived from this videoβs own numbers β separate from the AI Lab, costs no tokens.
π Deep Analysis
Open this video with AI
The numbers above tell you how well the video is doing. The AI Lab looks inside it: it reads the opening frame, the edit and the sound, and answers βhow would you do thisβ.
- Hook score (0β10) and why it stops the scroll
- First 3 seconds β opening frame and composition
- Why it went viral β one clear answer
- Edit / structure β how the video is built
- Target audience + music/sound strategy
- Actionable recipe β step by step, how you catch it
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