πŸ“· Instagram

Will @lacoste buy this Logo? 🐊 A few years ago, I created and published this conceptual redesign of the Lacoste logo. I'm proud that it went viral within the design community and was shared by many design pages around the world... The concept is simple: preserve the iconic identity of the brand while subtly integrating the LACOSTE wordmark into the crocodile itself. Clean, minimal, timeless and recognizable with a fresh creative twist. πŸ“© Need a logo or a complete brand identity? Feel free to contact me via DM or E mail: info@filandesign.com ⚠️ Disclaimer: This is an unofficial conceptual redesign created and published by me a few years ago for creative purposes only. It is not affiliated with, endorsed by, or connected to Lacoste in any way βœ…οΈ #lacoste #fyp #viral #france #usa

@filandesign
πŸ“·
Instagram
Open on Instagram β†’Instagram0:22
β†— Open on Instagram

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Peer comparison
No peer comparison for this video

A multiplier needs two things: a trustworthy publish date and a duration. At least one is missing on this record (on Instagram the publish date is often just the collection time) β€” so we are not making a multiplier up.

Why this video worked

Every line below is computed from this video’s own numbers. No guesses, no filler.

  • High engagement: 5.2%

    Engagement rate 5.2%. Likes plus comments divided by views β€” it means viewers did more than just watch.

  • The title asks a question

    The title asks a question. A question pushes viewers to wait for the answer and to comment.

The numbers

All of it comes from the API. If a value is missing you see a dash β€” nothing is estimated in its place.

Views
10.8M
Likes
557.1K
Comments
4.0K
Shares
β€”
Views/h
β€”
Engagement
5.2%
Duration
0:22
Age
β€”
Hashtags
5
Posted
β€”
Added to pool
Jul 24, 2026

πŸ“ˆ Growth history

The real view record that builds up as we measure the video again and again.

No growth history for this video

Only a small share of the videos in our pool have more than one real measurement. This one was measured once (or always at the same value) β€” rather than drawing a meaningless flat line, we say so.

A free scorecard derived from this video’s own numbers β€” separate from the AI Lab, costs no tokens.

πŸ” Deep Analysis

89/100
TREND SCORE
High Trend
PERFORMANCE SCORECARD
Reach67
Engagement95
Discussion7
KEY INSIGHTS
πŸ‘
Reach: 10.8M views
Reached a very high audience.
πŸ”₯
Engagement rate 5.2%
Viewer interaction is strong, above average.
πŸ’¬
~0 comments per 1,000 views
View-driven content, relatively few comments.
🎬
Duration: 22s
The length is in the ideal short-form range.
#️⃣
5 hashtags
Tag structure aids discovery & targeting.
πŸ’‘ This video's strength comes mainly from high engagement. A strong trend candidate.
πŸ§ͺ AI LAB

Open this video with AI

The numbers above tell you how well the video is doing. The AI Lab looks inside it: it reads the opening frame, the edit and the sound, and answers β€œhow would you do this”.

  • Hook score (0–10) and why it stops the scroll
  • First 3 seconds β€” opening frame and composition
  • Why it went viral β€” one clear answer
  • Edit / structure β€” how the video is built
  • Target audience + music/sound strategy
  • Actionable recipe β€” step by step, how you catch it

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Hashtags

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